21 day(s) ago

Сreative UA Producer

Negotiable Salary


Russia, Eastern Europe
English: Advanced, Upper Intermediate, Native Speaker
Experience: 3+ years
Employment: Full-time

Playgendary

Moscow
Industry: Gaming
We develop and publish mobile games that are played by millions of people around the world. Our hits include Kick the Buddy, Polysphere, Tomb of the Mask and the Masters franchise.

Responsibilities

Manage the vision for working with creatives (ensure synchronization of the current vision with the team, manage the relevance of the vision, initiate changes aimed at improving);
Manage the priorities for the development of concepts and creatives (focus the teams on concepts and creatives for which we expect the best results);
Set the priorities within which the team operates;
Fulfill KPIs for work performance;
Control (produce) the relevance and correctness of the use of key creative processes;
Independently work with data if necessary (run, analyze and interpret tests on creatives, conduct in-depth data analysis to understand the effectiveness of work on creatives, use market analysis tools - receive data, interpret and compare them by key metrics, manage creatives in stores - vision, implementation, focus of work);
Participate in team assessment and prepare feedback on employees and processes (instant-feedback on work on specific tasks, regular feedback for employee assessment).

Requirements

Work experience in a successful company (not necessarily gamedev) in a key role (Creative Producer / UA Producer / Team Lead / Marketing Lead / CMO);
The ability to solve complex analytical cases, set tasks (what data are necessary and sufficient, in what aspects, what hypothesis will help to solve);
Understanding the needs of the business, the ability to solve them to achieve results;
English not lower than Upper-Intermediate or readiness to quickly reach the level;
Business orientation, systems approach and leadership, creativity.
The ability to provide feedback and the willingness to accept it, as well as use it for their development.

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